When she is not marketing her clients and their programs, planning events, undertaking public relations campaigns, strategizing social media posts, fundraising, or writing grants, Katalinas Communications founder Theresa Katalinas looks for opportunities to give back. Helping people – especially youth – build resilience in order to not only survive but […]
marketing
70 posts
Is your business ready for more customers, increased company or product/service awareness and niche authority in 2023 and beyond? A marketing plan is an essential starting point. Knowing which channels are best suited to market your business or organization and arrive at your very specific goals can be challenging – […]
Jones Engineering Associates has tasked public relations and marketing agency Katalinas Communications with overseeing its external communication efforts. The PR firm, led by Theresa Katalinas, has been tasked with developing and executing a strategy for the firm’s social media accounts. Katalinas will also keep the firm’s website up to date […]
If you offer it, they will come. The key to answering the general public’s pent-up demand to be anywhere but home following two years of closures, masking, and social distancing, is to offer a memorable and remarkable experience. Recognizing the impact on tourism and the unwavering fear of missing out that […]
Blogging is a great way to tell the world – or your social media followers and customers – more about yourself. Who are you? What makes you, you? Are you a wine connoisseur? Do you travel the world in every spare moment available? Has quarantine transformed you from a heat […]
If an organization breaks ground on a new building and no one knows about it, did it really happen? When sharing news about new construction projects - both big and small – an effective public relations and communications strategy is key. Katalinas Communications recently assisted the Whitemarsh Township Authority in […]
I totally get how hard it is to run a business (and market yourself). Especially as a small business owner, I am a master hat wearer – as is the case with every other entrepreneur I know. After you have been in business for some time, you come to understand […]
Since losing my job in 2014 and launching my own business weeks later, I have lived and breathed public relations. From helping small businesses and nonprofits promote their events and fundraising initiatives, to drawing greater awareness of their products, services and memberships, my mind is constantly in overdrive sorting through […]
Our team at Katalinas Communications works hard to deliver for our public relations, marketing, graphic design, Website development and social media management clients every day. Winning the Montco Happening 2019 Happening List for the second year in a row for our Public Relations efforts is like a thick layer of […]
What do cyclocross, a juried art exhibition and a concert have in common? For starters, all are nonprofit events happening in the greater Philadelphia area this fall. Also, organizers for these happenings hired my company to help with marketing and public relations. Many times, when organizations and small businesses think […]
