If an organization breaks ground on a new building and no one knows about it, did it really happen? When sharing news about new construction projects - both big and small – an effective public relations and communications strategy is key. Katalinas Communications recently assisted the Whitemarsh Township Authority in […]
strategy
5 posts
I totally get how hard it is to run a business (and market yourself). Especially as a small business owner, I am a master hat wearer – as is the case with every other entrepreneur I know. After you have been in business for some time, you come to understand […]
Is your business ready for more customers, increased company or product/service awareness and niche authority in 2017? Knowing which channels are best suited to market your nonprofit or small business and arrive at your organization’s very specific goals can be challenging – especially if you have not created the holy […]
Even with the never-ending array of apps aimed at making our lives easier, my favorite way to set priorities is as old school as you can get: Pen and paper. A creature of habit, I write out a to-do list of what I need to do, what I’d like to […]
Telling your story when positive things are happening is easy. Think about happy days in your personal life: It’s never hard to recall your wedding day, when your child was born or when you moved into your first house. But, sharing news of the less-than-happy times, like losing a job, […]
